New Art Gallery on the West Coast

Downtown Pleasanton, California

What a weird, unpredictable couple of weeks! I usually do not like unpredictable at all. I like planing my life as best I can. I know that’s impossible sometimes, but still…I try. But I’m so thankful that “unpredictable” isn’t always a scary thing! Let me back up and explain.

A couple weeks ago, the phone rang and I almost didn’t answer it. I totally assumed it was a robocall. Instead, it was a real live, breathing human! It turns out this guy is an artist who'd visited my studio, and in the course of our conversation, he said I should get into a gallery on the west coast; that he sells very well in a few galleries there. I explained that it’s a very difficult thing to find a gallery that fits you well when you live across the country. For example, a local gallery owner friend of mine once told me that she usually gets over a hundred artist requests for gallery representation in her email every week. She just deletes them without even reading them.

So, it turns out this complete stranger said he’d try to hook me up with a gallery he’s rep’d by in Pleasanton, California (in the Bay Area). I mean, who does that? A week later, I got a phone call from the gallery owner who had spent time looking over my website and studying my technique and…he was really interested. After he had a discussion with the gallery manager about what he thought, they sent me a contract for representation. And…I signed it. This is exciting to me for several reasons:

1) I’d love to expand my reach to the west coast.

2) I’d love a tax deductible reason to visit the west coast.

3) I was asked if I could come up with several “vineyard” themed pieces. This TOTALLY excites me. I love the way the rows of grape vines add a geometrical element to a natural landscape. A vineyard is beautiful and peaceful. This theme totally fits what I love to be painting. I can even sell the pieces in my Asheville studio (we have vineyards here too — heck, they’re kind of ubiquitous, you know?)

“…I’d love a tax deductible reason to visit the west coast.”

4) What the gallery has asked for is one large original piece and several prints. So, because of this, I’m going to venture into the world of metal prints. These are a relatively new technique of dye sublimation on a metal surface, creating awesome colors and really emphasizing contrast. I like that, because my paintings are painted on a metal surface. The reason I’ve done very, very few prints before is that compared to an original, the print on paper or canvas is just flat, dead looking. These metal prints glow. I’m excited to try them out and see how it goes. This could open up a lower price point possibility for someone that wants one of my paintings but can’t swing the price of an original.

So, I guess the moral of this story is: When the phone rings, (unless it says “United States” or “Unknown Caller”, answer the phone! You never know who’s on the other end.

And the Next Blog Post is...

I’ve been blogging since 2016, and to me, that’s amazing. I had no idea I had that much to talk about. When I opened up my art studio here in Asheville, I was told in the beginning that blogging was important, so I’ve tried to be consistent but recently I’ve had a had a hard time coming up with an interesting topic. I’m an artist, not a rocket scientist or a biotech engineer, so what I do in my art studio (talking to clients, hanging new paintings in my art gallery, talking with other artists in Asheville’s River Arts District, coming up with new ideas for new creative endeavors), while a lot of fun for me, does not seem like it would be interesting to anyone but myself. Is answering another question about what the “shiny stuff” is on top of my paintings “blog worthy”? I don’t know. But I suspect that just because something is an “everyday” and “normal” task to me as an artist, does not necessarily mean those things are not blog worthy. So…

“…what would YOU like to know?”

So rather than wracking my brain for something that I think might be interesting to a reader, I’m going to just ask the reader what would be interesting to them. I am an artist…an oil painter…I made up a technique I call “Dialuminism”. Dear reader, what else would you like to know? I’ll still come up with topics I would like to explore, but I really do want to regularly be asking gallery and website visitors what THEY would find interesting.

Anyone want to start??

Studio Expansion...Hello Northeast!

Joy and I are really excited. We’re expanding! Asheville is awesome and we love being here. There is no better place to sell my artwork than the River Arts District. But Asheville has turned into more than just a home. It’s more like a “home base” now, and the implications of that are pretty huge for Joy and I. Let me explain. 

A couple of years ago, we opened a part time studio in our home in the northern suburbs of Dallas, Texas. That studio has been wonderful. It’s in very close proximity to three of our four kids and nine of our grandchildren. And…Texas has awesome barbecue so it really could be worse, you know? 

This year, we have decided to expand, and open a studio in Pittsburgh, PA, just seven minutes from our oldest daughter and two more grandchildren. We’ve found a row house in the South Side, and has a huge attic space that will be perfect to transform into a cool painting studio. The area of town is awesome. It’s got real character. It’s right across a bridge from downtown, with bike paths, lots of restaurants and hip coffee shops right there. It’ll be a really different experience for Joy and I being right there, creating artwork in the middle of a major city. 

We’ll be renovating the place and using it as an AirBnB when we’re not in town, so…if you’re looking for a super cool place to visit, let us know! We’ll fix you up!

”I guess this means I’ll have to start rooting for the Pirates now, right??”

Between these two remote locations, we’ve got easy access to not only the southeast (where our Asheville home base is) but also the southwest and now the northeast! I’ve got clients all over the country, and this puts me in great proximity to be exploring new local galleries in each general area (it’s much more difficult to find a good gallery if you’re searching from five hundred miles away on the computer). 

So despite the really trying times we’ve gone through the last year (along with everyone else), we have lots of things to be thankful for, and are still dreaming and planning. Because of that, we’re still excited about the future and look forward to creating art (not just selling art) in different parts of the country!

I guess this means I’ll have to start routing for the Pirates now, right??

Story Behind the Painting: Autumn Day on the French Broad River

“Autumn Day on the French Broad River”

In my art studio, I usually just quietly work on this or that oil painting. Some of the pieces have no story behind them at all. Some paintings are just based on an idea from my imagination, and some are based on a nice photo provided by a client seeking a commission. But if you were to visit my studio in Asheville’s River Arts District, some of the paintings you would see would have stories behind them and I’m taking this opportunity to share some of those stories.

This painting, entitled "Autumn Day on the French Broad River" is one that always puts a smile on my face. Joy and I love to tube down the French Broad River in the summer months. We park one car in the River Arts District and then bring our picnic (bagged watertight) in our second car and drive up the river about five miles, blow up the inner tubes and shove off. Talk about an utterly relaxing way to spend the afternoon. When I say "relaxing" I mean truly bordering on boring, as the river usually seems to be flowing at about a mile an hour. I love it. 

By the time I painted it, “summer” themed scenes would be harder to sell, so I “autumn-ized” it.

So, we were floating down the river and there was this really cool tree overhanging the water and I knew I needed a photo of it. But by the time I realized that fact, I was almost past it. Thinking very quickly, I grabbed one of the lowest branches and stopped our ponderous progress down the river. After wading out into the water, I got us to shore, then walked back up the river (with my iPhone camera safely ensconced in it's ziplock bag) and put in the river again. This time I was ready, and I got my shot. I was happy. Joy was rolling her eyes. 

I loved the composition but the only problem was that it was nearing mid-summer. By the time I painted it, "summer" themed scenes would be harder to sell, so I "autumn-ized" it. Easy. Rather than the greens, I applied golds, yellows and deep siena browns. The result was a piece I was really happy with. And it takes me back to that pleasant day in the river with my wife Joy. :)

"What's Your Best Price on This Piece?"

Most of the time, when people visit Asheville and come into my studio to browse the artwork, they either like it or they don’t. If they don’t like it, they leave. If they like it and if the price fits their budget, they make a purchase. Of that group of interested people though, are people who like to play the “what’s your best price?” game. Don’t get me wrong. I LOVE that game. I love talking someone down in price. It’s part of the fun of going to a garage sale. But…other than buying a house or a car, people don’t EVER try to bargain their way to a lower price with what they buy. I mean, imagine you’re at Walmart or Kohl’s or Home Depot and EverGreen Garden Center and you go up to the cashier, they inform you your total is $60.54. Is your response, “Okay, would you take $40?”

“The way I was taught to price my artwork makes the most sense…”

But there are people who buy artwork that way. I even had a gentleman visiting my Asheville art studio a couple years ago and he was looking at a painting and hollered across the room “well, you don’t seem to want to sell THIS one very much!” That was his way of asking if I’d come down in the price.

The way I was taught to price my artwork makes the most sense, and I wish everyone understood that I never price anything on a whim….”Oh, this one is awesome…I’ll price that high. This one…this is just okay, so I’ll price that lower.” If something is just “okay” I don’t put it on my wall. I remove the canvas from the frame and start all over. What ends up on my wall represents the best I can produce. I think everyone visiting my studio in the River Arts District deserves that. The only thing that determines my price is the rate of my sales. This year, I’m charging $3/square inch for my work. When I started selling my art, I was at $2.50/square inch. That was fine for a while, but when my artwork was selling faster than I could replace it on the wall, I bumped the price to $2.65. Then a year later, I had to bump it again, and then again. My goal is to paint as fast as I sell them.

All that said, if someone purchases something really large, or wants multiple pieces, of course I’ll give them a break on the pricing. THAT is the only point things get subjective as far as pricing goes. But I want to say “thank you” for someone willing to invest that much in me and my craft, and the most logical way to do that is by giving that type of a client a price break.

Aside from that though, I never, ever set prices based on what I “think” it’s worth. Based on my sales, I know what it will sell for and that’s the price I write on the tag. This is really important for my clients as well. They need to know that the value of the art they purchase is based on something more than what I “felt” like pricing it at. And so far, almost every year since I’ve started painting, the value (as set by purchases) is raising.

So setting prices is really a very simple and straightforward thing. If paintings sell too slow, you lower prices. If artwork sells too fast, you raise the price just a bit to slow sales down to a comfortable level. That’s how I was trained anyway, and it makes the most sense to me. If you have any questions or comments though, I’m really open to hearing.

Exploring Austin Galleries, Part 2

My wife Joy and I delivered a painting recently to some clients of mine in Austin, Texas. It was so nice to see the home my painting would become a part of (it was magnificent by the way!). After the delivery, we spent the day exploring several of the art galleries in town. The first gallery we visited was amazing. If you have not read my post on that visit, please click here first, then return to read the balance of this post, because that post will have a very different tone than this.

When we left that first gallery, I was really excited about what else Austin had to offer. Granted, we did not see every other art gallery in town, but we did see several and honestly, the rest left me feeling really frustrated. I hope it’s okay I say that but it’s really the truth. I know a lot of people who just do not visit art galleries any more because they think they obviously just don’t “get” art (because of some bad experiences with it in the past). If you are one of those people, I get it. If I could do anything, I’d just want to encourage you to keep exploring the art around you. Art is the voice of the culture, and so it’s really important. That said, the voice I heard singing the rest of the day in Austin was pretty off-key, and left me not only discouraged, but really frustrated.

Why frustrated? Well, if you want someone to appreciate your 12” x 18” piece of artwork priced at $8500, don’t make it something that looks like anyone could do it. There. I said it. In my opinion, really great art should wield the power of mystery. It should force you to wonder “Oh my gosh, how did they DO that?”. Over and over again though, the rest of the day in Austin, I was confronted with a lot of art that honestly left me thinking “If I had two hours and the right materials, I could make this myself”. Granted, I am an artist too, but still, if you are going to charge several thousands of dollars for something that I’m pretty sure I could recreate in 120 minutes, something is wrong (isn’t it???).

“With any painting, that skill is what you’re paying for.”

I am an artist in Asheville, North Carolina and I have an open studio there in the River Arts District. People come into and out of my studio all day long and so I hear a lot of comments. There are plenty of people who do not like my artwork (I can hear them making comments since I’m standing right there). So I totally understand that everyone has different taste in art and that’s totally fine. And because of that, some people will value types of art that I do not. But if an artist is going to charge several thousand dollars for a painting, whether I like that style or subject matter, I would hope I’d appreciate the skill involved. With any painting, that skill is what you’re paying for. I don’t like a lot of abstract art. I don’t like cubism. I don’t care for a lot of Pointillism. But I can appreciate the skill involved in the creation of abstract, cubist and pointtalist art. In other words, you don’t need to enjoy ANY type of artwork. But if it’s well-crafted artwork, whether you like it or not, you should be able to appreciate the skill involved.

This is just my opinion, but I feel pretty strongly about it. But if you disagree, that’s fine. And if you disagree strongly enough, I can spend a couple hours creating a mock art piece and charge you $8500. Hmmmm. This could be the start of a new creative direction for me!

Exploring Austin Galleries, Part 1

We’ve been spending the winter months in Dallas, TX so while there, we really wanted to visit the state capital, Austin (mostly because we heard it was a lot like Asheville). I had a list of galleries we planned to visit and while most of what we saw was really frustrating (see next blog entry), the exception was the Guo Aihe exhibit at the Russell Collection Fine Art Gallery. Understand, I may be unique in the way I view and judge art, but what really grabs me is when I see a painting and wonder “Oh my gosh! How the HECK did they do that?” See, to me, that mystery is what captivates me.

When Joy and I entered the Russell Collection gallery, we were warmly greeted by a young Chinese man and woman who explained what it was we were looking at. Rather than being pushy salespeople, they were merely informing us and I really appreciated that. Turns out his father comes from a village of artisans in China and he produced all the art on display in this exhibition. When we entered, I thought we were looking at lacquered paintings, but I was wrong. They were each ceramic paintings, glazed with extraordinary color; luminous, shiny, bright (see why I was attracted to them???). I commented about the amazing color and was told that when the color is applied, it’s applied as a ceramic glaze, i.e. EACH color looks like a brick red slurry. How that uniform monotone slurry turns into the intricate coloration I saw in each exquisite piece utterly baffles me. I felt like I was in the presence of greatness, and that I was only a poser. I don’t mean that in a self depecating way but in a (I think) really healthy, humble way. This was really unique to me. I’ve never seen anything at all like this and oh my gosh, if you’re anywhere near Austin, you should visit this gallery.

I am an oil painter in Asheville, North Carolina (which BTW is still way cooler than Austin). I have an open art studio there and meet people from all over the country on a daily basis. And it’s easy to get comfortable and complacent with what I do. But it truly is not often that I see artwork that really causes me to pause and wonder. What I saw in Austin (at the Russell Collection gallery) did. No other gallery hit me this way on this trip, but I’ll spill my angst in my next blog.

Looking Back and Looking Ahead

In thinking about one year closing and another just beginning, I guess I'm not alone in getting a bit introspective regarding the accomplishments of this past year, and excited about the possibilities of the next. So to just get these things out of my head and on virtual paper, I’ll take advantage of this blog and record my thoughts and dreams here. So, in looking back…

2018 was very good to us. Here are some of the highlights:

1) Individual customer base grew to the highest level to date. See, there are basically three ways I sell paintings: individual clients who are purchasing artwork for their home during their trip to Asheville, sales from art galleries that represent me, and corporate / institutional jobs (public art, art installations, things like that). So the fact that more individual sales happened in 2018 is really, really encouraging.

2) Earlier last spring, I came up with a new method of creating an abstract painting. It involves applying texture to the canvas and then applying the metallic leaf, then drizzling resin over the entire piece in a random design or grid. Then when the resin sets, I add the paint in the "resin valleys" and then finish it all off with more layers of resin.

3) Just at the tail end of the year, I came up with a new form of installation art which will literally billow out from the wall. I've tested individual elements of the idea and so far, each test has worked awesomely. In the next few weeks, I'll be working on three prototypes. These will just be 20" x 24" pieces, but if this works (and I'm very positive about it so far), this concept could be accomplished with 4' tall panels, or eight foot tall panels, extending to whatever length desired to fill up the space.

And here are some of the things on my wish list for 2019:

1) Find more key galleries around the country that would represent me. This would result in "spreading out the sales" and income sources so that most does not just depend on Asheville, North Carolina. This seems wise. It would also be fun more me because I could expand the landscape themes I could paint.

2) Locate and work with more interior designers so that my corporate work would grow. These are really fun projects just because of the possible scale of them.

3) Develop and market my new "sail-form" art panels (see point three above). In my head, these could be really cool because the surface reflecting the light and holding the paint layers would be bent, so the colors would differ greatly from top to bottom and/or side to side. That could be really interesting.

I'm really, really grateful that I can now make a living doing what I absolutely love to do. This is something I never want to take for granted. And I'm really excited about dreaming together with my wife Joy regarding goals and ideas and possibilities for the next year. You never know the ride a year (or even a day) can take you on, but I'm ready to take a deep breath and dive right in! Wooo hooo!

Percolating Creativity

I love it when this happens. I’m consumed with this new concept for artwork. I’ve now got all my “ingredients” together to fabricate three prototypes and then…if…it…works, I’ll release them into the world. Pardon the drama. I’m excited.

Two blog posts ago, I mentioned that I was thinking about a new concept for artwork…a “sail” shape that would billow out from the wall. I’ve figured out how to make it secure and stay in place and hold the shape I dictate, so that’s good (see my last post “So then” for more info on that). But what’s blowing my brain is that there is so much I could potentially DO with this. I’m thinking of boring holes in the sail shapes, creating voids. I’m thinking of playing with strips with or instead of (in some cases) the sail shapes and bending them around each other (like a bent wood sculpture does). But the surface of all component sheets would be texturized with a flexible agent, covered with my metallic leaf, paint and one layer of resin. These shapes will be luminous and not contained to a single plain.

The next step will happen after the holidays, and that’s the fabrication of the first prototype. If that works (and per my experimentation, I’m pretty sure it will work now), my next post will include photos of all the prototypes.

In my Asheville art studio, I will probably always paint mostly landscape paintings (and that’s because I love painting landscapes!) but I do really enjoy creating abstract art as well. These would in a sense be abstract. The colors will be simple, but because the surface will be reflecting light through my paint, AND because as the surface bends and each inch of the surface catches light differently than the next, I’m thinking the result will be something visually rich, graceful and dynamic.

Well, that’s the plan. :)

We’ll see what happens. Stay tuned!

Lessons I've Learned as an Artist

I love my job. I really love it. I’m a painter in Asheville, North Carolina and have an open studio in the River Arts District. I work around 200 other artists (within a square mile) and share a very precious comradery with them. Every day, I walk the three miles to the studio and gear up to the tasks of the day, and then walk three miles home to unwind. My life is awesome right now.

This lifestyle and occupation niche is really rewarding but doesn’t come without challenges and lessons to be learned. Actually, I’ve learned a whole lot as a result of being a full time artist with an open studio:

1) Learn to be patient with tactile visitors

People love to touch my artwork. It’s not enough to look at it, they have to touch it. And they don’t just touch finished pieces. Every time I step away from my work table, I have to put up several “PLEASE DO NOT TOUCH” signs around my work (because it’s wet paint!). Otherwise, I can come back and see foreign fingerprints. I can let this frustrate me (and it has) or insult me (and it does) but my work inspires curiosity and when I remember that fact, it makes it much easier to just deal with the inconvenience of painting over a fingerprint. Inspiring curiosity is an amazing thing and (when my head is in the right place), that makes me smile. That’s what this is all about.

2) Learn to be patient with people’s questions

Every day, I have to answer exactly the same questions multiple times and honestly, it’s exhausting sometimes. The artwork I do is something no one else is doing and while I love that fact, my artwork baffles some people. Before they even look around the studio, some folks have come over to me and almost demanded “So what is that? What’s your process? How do you do this?” I want to say “Why are you worried about HOW I do this? DO YOU LIKE IT?” And that’s because that’s really all I care about. When Joy and I go out to dinner downtown and have an awesome main course, I do not go back to the kitchen and ask the chef “What is this sauce? How did you make it?!” I would never even think of asking. I’m just consumed with “I really love this sauce” or “this doesn’t taste right” and that’s all. So this area frankly baffles me. But…again, if artwork inspires curiosity and ignites questions in the mind of the viewer, is that a bad thing? I don’t think so. It can be exhausting for me as the artist involved here, but I think it’s a very good thing. I don’t want my artwork to look like everyone else’s work. I do want it to be unique. So I’ve learned to be okay (most of the time anyway) with the hundreds of times a week I’m asked this question and try to answer it with a genuine smile (because when they ask, that means my artwork has done it’s job: inspired curiosity).

3) Listen well

I love my business model. Because I work right in the middle of public setting, I get to hear all the comments people make to each other. And this is really helpful. I come up with all sorts of ideas for artwork, but I honestly don’t know if they’re all good ideas until I hang the artwork on the wall and listen to people. This can be humbling, but so helpful. This is my job, and because of that, I can’t afford to be “angsty” and put my artwork up on the wall with the attitude that if people don’t appreciate it, there’s something wrong with them. That attitude won’t fly here. I put up an idea and I know pretty quickly if it was a good idea or not. I can hear some artist say, “Okay, he’s a sell-out”. I disagree. If I want to make a living selling hot dogs, I’d better make sure people enjoy my hot dogs, right? Get some focus groups together and do blind taste tests and see what sells. I’m not saying that an artist should just abandon the passion inside and paint only what people want. But if a respect for people and their interests and tastes is not part of the equation, that artist will not be able to create full time. Unless it’s a hobby, art needs to sell and if it’s not, it’s either too expensive, or the quality is lacking or it’s not executed with the right (popular) color palette, etc. All these things need to be factored into the production of a painting that (hopefully) will one day sell.

That’s probably enough for this blog entry. I’ve got more to say so…this will be continued.